Why FlashPoint? I love the “creative and measurable” brand promise that FlashPoint delivers. That is exactly how we help our clients to retain and engage leaders and show results. We create resources and solutions to help them get that important work done and be heroes in their organizations.
You’ll find her working with the marketing team to grow FlashPoint's brand, create robust marketing campaigns, and develop compelling content to better engage with our clients and help solve their challenges.
Lauren oversees FlashPoint's marketing strategy and tactics. She loves to brainstorm on new content that helps leaders and teams navigate the complex resources and research on what's current in leadership development, team effectiveness, and coaching.
Before FlashPoint: As a former web producer, and marketing director wearing a lot of hats, she loves to build, design, create, and curate meaningful content. Lauren is always on the lookout for opportunities to learn from others or to ask “How can we make this better?”
Education and Expertise: Lauren has a bachelor’s in American Studies from University of California Santa Cruz, where she focused on art history and architecture, and took classes in front-end web design. Soon, she found herself in the leadership and training field, where she has applied her love of tech, design, and marketing ever since. As a designer, she loves to translate data into content that helps tell a leadership story.
After Work Hours: On the weekends (and often on weeknights) you will find Lauren cooking, gardening, designing, learning about wine with her husband, and playing with their German Shepherd.